Apple has announced the launch date of its own streaming service “Apple TV+”. The service will be launched in over 100 countries on November 1. The usage fee is 4.99 Euro per month.
The streaming service had already been announced in March. Now Apple provided further information in the context of a large product presentation. In addition to the start date and the price, the first series, which will be included, were also announced. Surprisingly, the streaming service will start with only five series according to the announcement – in view of the announcement made in March to produce a number of high-class series, this may seem a little disappointing. Meanwhile, the new series “The Morning Show”, in which among others Jennifer Aniston, Reese Witherspoon and Steve Carell will play, will come to the fore. The other series already available at the start of the service are called “Amazing Stories” (produced by Steven Spielberg), “See”, “Truth be Told” and “Houses”.
In the next months numerous further productions are to follow. For example, the productions “Little Boys” by J.J. Abrams and “Little America” by Kumai Nanjiani are planned. It is also well known that Apple has taken a lot of money into its hands for its own streaming service. The two produced seasons of “The Morning Show” are said to have cost more than 300 million dollars. The Financial Times reports that Apple has so far spent a total of six billion dollars on streaming service content. Should the figures at least approximately correspond to the actual expenditure, Apple is presumably under enormous pressure to succeed.
How the streaming service will develop remains to be seen. In any case, further announcements and publications can be expected in the coming months.